What are "event hashtags" used for in the app?

Study for the Cvent Mobile Event App Certification Test. Use flashcards and multiple-choice questions, with hints and explanations provided. Prepare to ace your exam!

Event hashtags serve as a unified way for attendees to engage in discussions and share their experiences related to the event on social media platforms. By using a specific hashtag designated for the event, participants can easily find and interact with posts related to the event, fostering community interaction and enhancing the overall event experience. This interaction can boost engagement and visibility for the event, encouraging more attendees to join the conversation and share their insights or highlights, thereby amplifying the event's reach and impact on platforms outside of the app.

In contrast, while categorizing sessions or tracking attendance may be important aspects of event management, these functions do not align with the primary purpose of hashtags. They are not designed for vendor connections either, as vendor engagement typically involves different channels and strategies. Thus, the primary function of event hashtags revolves around promoting engagement and interaction on social media rather than logistical management.

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